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Return to shopAbout Aurello Fashion
At Aurello Fashion
We’re redefining the way women embrace fashion and fitness. Backed by our parent company, Digittie, we are a proudly Australian brand dedicated to empowering women to reach their fitness goals—without compromising on style.
Our Story
Aurello Fashion started with a vision to blend elegance with functionality. Our founder, a style visionary inspired by the spirit of confident women, believed that fashion should serve both form and purpose. What began as a local boutique in Sydney quickly grew into a brand known for its modern-classic aesthetic and inclusive design philosophy.
What We Stand For
We believe a great jacket should be more than just a layer—it should be a statement. That’s why every Aurello piece is designed to offer warmth, confidence, and effortless style.
Our Commitment
Premium Materials: From buttery-soft faux leathers to weather-resistant fabrics, we use only carefully selected textiles.
Tailored Fit: Our cuts are flattering, structured, and thoughtfully designed to suit a variety of body types.
Timeless Appeal: We stay away from fast trends, focusing instead on classic designs that remain stylish year after year.
Why Choose Aurello Fashion
Whether you’re braving a winter chill or adding edge to your everyday look, our jackets provide comfort without compromise. Each piece is crafted to enhance your wardrobe with both versatility and sophistication.
Join thousands of customers across Australia who trust Aurello Fashion for their go-to outerwear. Because when it comes to jackets, we don’t follow the crowd—we set the standard.
Our customer’s reviews
Love love love! This product is so easy to use! I absolutely love the Alpha Arbutin product. It has made such a difference with my hyperpigmentation spots! I feel so much more confident without makeup on where as before I would never leave the house
Robert Smith
Our customer’s reviews
I'm absolutely in love with the Alpha Arbutin product! It's incredibly easy to use and has been a game-changer for my hyperpigmentation spots. I feel so much more confident without makeup now, compared to before when I wouldn't dare leave the house.
Sandra
Our customer’s reviews
I can't rave enough about the Alpha Arbutin product. It's incredibly simple to use and has made a huge difference in reducing my hyperpigmentation. My confidence has soared, and I no longer feel the need to wear makeup to leave the house
Loretta